For me (just like many others) my interest in photography began as just a simple pastime, a way to channel my energy during family vacations and down time. But the longer you continue to nurture something, the more likely it is to blossom into an all-consuming with the potential to change your life as you know it. In 2020, I took a chance on my craft, left my career in advertising, and moved to Spain. I enrolled at the Universidad Politecnica de Valencia, where I ultimately earned a Masters of Photography in 2023.

Prior to photography, I spent nearly 15 years in digital marketing and advertising. My career has spanned international landscapes, honing my expertise in New York and Paris. I’ve managed teams, orchestrated multimillion-dollar digital ad campaigns, and fashioned award-winning creative strategies. While I continue to freelance, I am now focusing on finding opportunities through photography. I am currently working on publishing my photo book Summer Bodies, and establishing my own business that illuminates the transformative potential of photographic image through education. I hope to ignite the creative embers within others, inspiring them to attain creative excellence on their own artistic odysseys.

Contact: velasquezgui@gmail.com

Education

Universidad Politecnica de Valencia | Masters in Photography | June 2023

Central Connecticut State University | Bachelor’s Degree | June 2007

Workshops

MAPS Student Workshop | Getxo Photography Festival | June 2022

Portraits with Richard Dumas | Eyes in Progress, Paris | May 2020

Black & White Film Processing and Printing | Darkroom London | October 2019

CV / Experience

Brand Strategy and Social Media Consultant | Nov 2020 - Present

• content planning

• brand planning

• paid social

• communications & channel planning

• analytics & measurement

• community & influence management

• B2B & B2C social solutions

Communications Strategy Director | FIG Agency | New York | Oct 2022 - Apr 2023

• Skills: Strategic Communications · Social Media Strategy · Multi-Channel Marketing · Trend Analysis · Digital Strategy · Content Strategy

• Clients: Children’s Hospital of Colorado, Benjamin Moore, SKYY Vodka

Social Media Director | McCann Paris | April 2018 - Nov 2020

• Skills: Social Media Strategy · Multi-Channel Marketing · Digital Strategy · Content Strategy

• Clients: L’Oreal Paris

Social Media Director & Senior Social Strategy | McCann New York | May 2016 - April 2018

• Skills: Social Media Strategy · Multi-Channel Marketing · Digital Strategy · Paid Social Strategy · Analytics

• Clients: MasterCard

Senior Strategist | Ogilvy New York | April 2014 - December 2015

• Skills: Social Media Strategy · Analytics · Community Management · Social Listening · Events

• Clients: Hennessy, Coca-Cola